Monmouth’s Misfired Campaign: A Tale of Wasted Dollars

As the dust settles on the recent election in Monmouth County, New Jersey, it’s becoming clear that the Republican managers’ decision to launch a campaign sheet with pure politics was a costly gamble that didn’t pay off. The experiment was unwise, and the county’s regular Republican newspapers could have covered the area more effectively with large editions. In Neptune Township, where the campaign sheet was printed, the Republicans suffered a heavy loss. It was here that many of the papers were either never received by the intended party or destroyed as soon as the wrapper was broken. Some of the papers didn’t reach their destinations until long after election day. The question on everyone’s mind is: who got the campaign money?